Ash Kumar started Native Youth with a passion to launch a Menswear brand that focused on beautiful fabrications styled into on trend contemporary pieces for the new Menswear customer at a more accessible price level.

The dream was to launch and work with the more respected retail stores around the world and over the years, we are proud to say we have been stocked in:

Beams (Japan)

Citadium (Paris)

Urban Outfitters (UK & USA)

La Maison Simons (Canada)

Hudson Bay Group (Canada)

ASOS

Zalando

Ash birthed Native Youth out of his hometown Manchester, dubbed the textiles metropolis of the UK, making it the perfect location to home Native Youth. 

The aspiration now is to become the most sustainable brand where possible and develop production methods and grow our community worldwide.